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    Topics we can explore together

    Increase testing velocity and conversion rates

    Expand optimization DNA across your wider organization

    Extract more value from quant & qual research

    Build a culture that leans of data & insights to drive decisions

    Connect with Jake

    About the Consultant

    Jake Sapirstein developed his passion for helping brands extract more value from digital when he forayed into A/B and multivariate testing in the late 2000s. After supporting and training dozens of brands and agencies in digital optimization, Jake launched and ran the test & learn program for SAP, a top 25 global brand.

    In his spare time, Jake enjoys cooking, rooting for his sports teams and cycling by the Hudson River.

    We’ve been bought in on experimentation. We have a long list of ideas and even resources internally to do the work. What we lacked was an understanding of how to execute CRO. We hired LiftCentro to coach us and in just a couple of weeks, we’re building a repeatable test & learn process that can set us up for years to come.

    Patrick Chown, Founder & CEO,

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